Diseño

Una silla con insumos reciclados

Broom Cahir, Philippe Stark

La silla Broom, diseñada por Philippe Starck para Emeco, introduce en el mercado un material completamente nuevo, que combina residuos de industrias plásticas con fibras obtenidas de recortes de madera en desuso. De esta forma, el proceso de producción reduce el consumo de energía y la emisión de carbono, además de recuperar residuos.

Rememorando la famosa frase de Mies Van Der Rohe “menos es mas”, Stack declara sobre la silla Broom “menos y mas: menos material, menos energía, menos estilo, finalmente tenemos más”. La empresa Emeco, fabricante de la silla, ha utilizado materiales reciclados como el aluminio en la fabricación de sus productos.

 “Emeco ha utilizado materiales reciclados en todos nuestros procesos de fabricación desde 1940. La Broom Chair es una pieza de esa evolución. Con cada innovación en el uso de material de difícil reutilización inspirarmos a personas en todas partes a unirse a nosotros por nuestra causa de los residuos cero”. Gregg Buchbinder, Emeco

Marcelo Gardinetti

Información del autor

An innovative creator and an environmentally pioneering manufacturer have joined efforts to work towards zero waste. A design collaboration that both avoids and eliminates waste, the Broom chair combines intelligent materiality with beautiful form.

In the industrial age, most products live only in the present. They have no past and no future. Factories plunder raw materials from the earth to make products that soon end up on the trash heap. This process is still happening every day, all over the world. It is time to stop and think.

BLOC | tecnne

Septiembre de 2012.

 

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